IS YOUR MARKETING WORKING FOR YOU?
PERHAPS YOU’RE PRODUCING IT WITHOUT A CLEAR SENSE OF PURPOSE, OR YOUR IDEAL CUSTOMER IN MIND? MAYBE YOU SIMPLY JUST DON’T HAVE THE TIME TO SIT AND DO THIS YOURSELF?
As an experienced B2B copywriter and content strategist, I have worked with a variety of different business service providers, professional industries (Lawyers and Accountants) and IT companies. Many content creators and copywriters will be good at doing the bare minimum: the writing.
I believe you deserve to be getting more than this. You deserve more than just words.
Here’s My Process…
Before anything begins I will liaise with you to try and get an understanding of what you’re trying to accomplish through creating content. Together, we will create a clear picture of how your content can contribute to your wider business goals.
I will delve into your industry and understand it from the inside out. By doing this, I will know the type of content that your audience consumes.
I will also take a look at your key competitors and their content output. Once I have done this, I will see how much of this might influence what I create for you.
I may request some data from you with relation to customer interactions or anything you may have obtained from web analytics. All of this will give me a better idea of who exactly your audience is.
Now comes the content itself.
The type of content that I can create for you includes web copy, blog posts, press releases, E-books, social media posts.
I am also open to other forms of copy as well, it can be anything you think that will help contribute towards your larger business goals.